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Director, eRetail, Retail Media Networks
Job Description:
- Develop and execute a comprehensive RMN strategy across platforms
- Own the end-to-end relationship with the retail media and performance marketing agency
- Lead strategy and execution for on-demand platforms
- Optimize media investment to drive ROAS, incrementality, and full-funnel performance
- Establish clear performance KPIs and test frameworks
- Identify, test and scale new growth opportunities
- Own the end-to-end digital shelf strategy
- Partner with brand and creative teams to deliver compelling content
- Partner closely with Sales, Marketing, Shopper, Supply Chain, Finance, and CX teams
- Serve as a key digital stakeholder in omni-channel planning
- Build, lead, and develop a high-performing eRetail and RMN team
- Foster a culture of accountability, innovation, and collaboration
Requirements:
- 12+ years of experience working in e-commerce/omnichannel sales, cross-channel digital marketing, or related fields,
- Strong working knowledge and proficiency of Google Analytics and Shopify
- Strong competency in Excel.
- Eagerness to approach digitally native channels to push towards profitability
- Must have understanding of marketing and advertising capabilities across digital selling channels.
- General understanding of how to appropriately forecast for these channels to maximize sales and mitigate OOS issues.
- Obsession for understanding customer lives.
- Ability to think rapidly and apply a growth mindset in a growing and changing environment.
- Ability to build strong relationships and to collaborate effectively across functions and with third party vendors.
- Bias for action, strong sense of immediacy, and drive to achieve
- Strong planning, organization, and project management skills, along with excellent interpersonal, written/oral communication and presentation skills.
- Experience working successfully with remote teams.
Benefits:
- Health insurance
- Flexible work hours
- Remote work options
- Bonuses
